Spotify
Audiobooks.
Finding new ways to encourage new and current users to engage with and discover the world of Audiobooks. Spotify will recommend audiobooks based on users’ favourite artists or songs.
Spotify
Audiobooks.
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Design & curate an ad campaign that effectively targets the audience.
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Finding new ways to encourage new and current users to engage with and discover the world of Audiobooks.
Spotify will recommend audiobooks based on users’ favourite artists or songs through the app. Advertising will also be seen on social media, utilizing platforms such as Instagram and Youtube.
Deliverables
Ad campaign
Digital advertising
Illustration
Created
Alberta University
of the Arts
— 2023
Spotify
Created at the Alberta University Of The Arts, 2023.