This was a project we were given in university. The brief was to design and curate an ad campaign for any brand that effectively engages its target audience.

For this project, the brand chosen is Spotify. The campaign aims to encourage both new and existing users to explore and engage with the world of audiobooks. Spotify will recommend audiobooks based on users' favorite artists or songs through the app. The advertising will also appear on social media platforms like Instagram and YouTube to reach a wider audience.